Hey, hey, my fellow crafty friend! I’m so excited to team up with you to pull off something that’s going to be absolutely incredible and completely one-of-a-kind!
The Cricut Craftfest is a 5-day event that will help Cricut users craft their way to confidence with 50+ inspiring Cricut projects for all skill levels! On this page, you’ll find all kinds of resources meant to make your life as a speaker as easy as possible and answer any questions you might have.
If you run into a question I didn’t answer, please email me at abbi@abbikirstencollections, and I or my Executive Assistant, Susan, will get back to you ASAP! You can also ask me any questions over at the Cricut Craftfest Speaker's Lounge, where we check in regularly to make sure you have everything you need for success!
Below is all the info and a list of benefits you will receive for participating in the Cricut Craftfest!
Before we dive in, please take a look at our results from the last Cricut Craftfest Spring 2023! And here are a few testimonials from our speakers!
64,000+ attendees registered. 11,000+ passes sold.
Our average affiliate made over $3000, with our highest affiliate earning over $40,000 for this one event!
The Craftfest is exposed to Abbi's community of over 340,000+ email subscribers in addition to each speaker's community!
This year, at the Cricut Craftfest, we are also opening up some speaker spots for those who want to talk about Silhouette as well as design, such as tutorials in Inkscape or Illustrator! We are calling these "Silhouette Surprise" and "Design Surprise"! We are maxing these at 3 workshops on each topic, so we still stay highly focused still on Cricut!
Along with the presentations, there will be a Facebook group for attendees to hang out in, show off their projects, and ask all of us additional questions. If attendees have questions on the day of your workshop, you can easily answer them all in one place - the FB community!
We all know that growing our communities and email lists is key to success! By participating in Cricut Craftfest, you will automatically get traffic from Abbi Kirsten Community, which includes 340K + email subscribers and over 400K followers on Pinterest, Facebook, and Instagram! The growth doesn't stop there! Since all speakers will support each other by sharing this event, our reach has endless potential!
Every speaker affiliate will earn a 50% commission off each Cricut Craftfest VIP Access Pass (formerly known as the All-Access Pass) they sell using their affiliate links from their Samcart Affiliate Dashboard. Plus 30% on order bumps and other Abbi Kirsten products that are tracked with cookies.
Leading up to the summit, we'll have three weeks of promotion. You'll be provided with several email swipe copies, social media swipe copies, and customized social media graphics to make it all easy!
The VIP Access Pass will include the presentations and templates that our speakers create. Additionally, the Abbi Kirsten Collections team will create transcripts and other bonuses for our VIPs. This will provide immense value to our attendees while making the work of promoting and creating a presentation worthwhile AND easy by allowing you to bring in affiliate commissions. Yay!
Crafty entrepreneurs are some of the most fun people to collaborate with! You will meet new friends and open the door for new collaborations to mutually grow your brands! Our last event was a massive success, and many new partnerships have grown out of it.
To make this event successful, our goal is to make it user-friendly for all skill levels - especially beginners! To achieve maximum diversity, we plan to include a range of tutorials featuring all the most common Cricut models (Explore 2, Explore 3, Maker, Maker 3, Joy, and Joy Xtra).
This year, at the Craftfest, we are also opening up some speaker spots for those who want to talk about Silhouette as well as design, such as tutorials in Inkscape or Illustrator! We are calling these "Silhouette Surprise" and "Design Surprise"! We are maxing these at 3 workshops on each topic, so we stay highly focused still on Cricut!
We are looking to include the following project categories:
So this all sounds great, but what kind of work does it require of you? Let's chat about it! My goal is to make this all as easy as humanly possible so we can all have a blast while providing great value and growing our businesses.
NOTE: For all speakers who submit their presentation information on time (Basic info November 9th and Presentation info December 15th), you will receive a $100 bonus payment for participating in the event!
The first thing I'll need is some very basic information from you to finish up our Registration and Speakers pages.
This information includes things like:
Once you give me the thumbs up that you're in, I'll send you a link within 24-48 hours where you can upload all this information fast and easily!
Next up is your Cricut Craftfest workshop! This is a 20-30 minute pre-recorded presentation that is meant to be more friendly and casual than perfect and structured. We want our attendees to learn and gain confidence in their Cricut journey while having fun in the process.
Here is a video explanation of one of my speaker pages from the last Cricut Craftfest.
Presentations and templates are due by December 15th!
The template needed to create the project you are making in your presentation. This template will be available to anyone who grabs it during the exclusive 24-hour period that your workshop is free (after that, the project template is exclusive to the VIP Access Pass, and attendees you invite will need to pay through your affiliate link to access it - hello, commissions!)
To make our event even more valuable, I'll ask each of you to provide one resource that we will include in the Cricut Craftfest VIP Access Pass. This contribution will help you gain exposure for your products and email list!
This includes things like:
It's totally up to you to decide whether you'd like to create something new or provide something you already have. While this isn't required, it's highly encouraged that you participate to boost the VIP Access Pass conversions, which earns you more affiliate income! At the last Craftfest, we had all speakers contribute and it was an incredible success!
Information for your contribution will be provided with the presentation collection form. You can contribute your product by uploading it for me to host OR provide a 100% off coupon code and a link to your product for VIP Pass holders to get it through your site directly. We ask that these product contributions be available for at least 6 months before becoming inaccessible.
The power of an online summit comes from a group of experts coming together for a single cause. The joint promotion that happens because of that is a huge benefit to everyone involved. Because of that, everyone is encouraged to share on social media and email their lists during the promotion period, starting on January 15th.
You'll want to share using your affiliate link (which you can set up here), so you can get in on the 50% commission that will come from any Cricut Craftfest VIP Access Pass sales. You'll find swipe copy and graphics in the Resource Vault below. And once we have your presentation material, we will also create custom graphics and reels for each speaker!
And last comes participation during the week of the event. Since we'll already have done the work of creating the presentations and extra resources, we'll be able to sit back and relax for the most part!
But the more you put into the event, the more you will receive in return! Past speakers who saw the most return promoted to their email list at least 2-3x during the 3-week total promo/event period, plus posted regularly on social media.
All speakers will receive a free VIP Access Pass to enjoy!
In the past, many of our speakers contributed a prize to give away during the event. If you are interested in doing a giveaway with a call-to-action to join your email list, social media, etc., we can arrange that for you! This gives your brand even more front-and-center attention during the summit. Giveaway items can be digital or physical prizes. You can see all the past giveaway prizes here on our giveaway page!
If you wish to contribute, info for giveaways will be provided at the time of submitting workshop materials.
While summits are great for overall visibility and making new connections, a little extra income never hurts either, right? That’s exactly why I’ve set up an affiliate program for the Cricut Craftfest VIP Access Pass, where you’ll receive a commission from all sales from the traffic you refer to the event.
Additionally, for all speakers who submit their presentation information on time (Basic info November 9th and Presentation info December 15th), you will receive a $100 payment for participating in the event!
To earn commission on the VIP Pass, create your affiliate account here via our SamCart processor.
Each day of the Cricut Craftfest, every speaker's video will air for free for 24 hours. There will be about 10 speakers per day.
Except for the free 24-hour period, the videos are exclusive to the Cricut Craftfest VIP Access Pass, which is how you will earn your affiliate revenue! For best results, we recommend promoting your workshop and the Cricut Craftfest the three weeks leading up to the event and during the event.
The pricing structure will be as follows:
I decided to eliminate one of the pricing tiers for the VIP Pass. The tripwire is still the same at $39, and then it will go to $49.
I believe changing this will help make the VIP Pass more financially accessible to folks during that week of the event - which should mean more sales for you! And it also makes the pricing structure simpler - and simple always sells better!
The Resource Vault includes things like email swipe copy, social media copy, and social share graphics to make it as easy as possible for you to generate extra income. However, you’re more than welcome to write your own copy and even run your own Facebook ads or boost a post! Just remember to use your affiliate link, which you can create or look up here once you create an affiliate account.
As with all affiliate promotions, be sure to disclose that you’re an affiliate when sharing with your audience.
Now for those resources, I promised to make your life as easy as possible!
As we get closer to the event and collect your material, we will have everything you need to promote this event easily!
Phew, that was a lot to cover! You’re awesome for making it this far! 🙂
For the sake of clarity, here are your current action steps:
Remember to grab your to-do list and project checklist here, then get things added to your schedule. Because if you’re like me, if it’s not in your calendar, it doesn’t exist!